OVERTOURISM: SHORT-TERM RENTALS, ONE MONTH FROM THE LAW 40% B&B STILL OUTLAWED
Wednesday 27 November, 2024Rodl & Partner: risk of a fine of up to 10.000 euros, for not exposed CIA or lack of ‘SCIA’
THE TRADE DESK PRESENTS VENTURA, Os FOR STREAMING TV
Thursday 21 November, 2024The OS will bring important improvements for streaming advertising. Disney, Paramount, Tubi Media and Sonos positive about the innovations introduced
TOTTI THE RETURN, A 100 MILLION DEAL ACCORDING TO COMMUNICATION EXPERTS
Wednesday 30 October, 2024The advertiser Cesare Casiraghi and the spin doctor Davide Ciliberti regarding Pupone’s ‘crazy desire’ of Francesco Totti
THE TRADE DESK WITH LIDL: DOOH CAMPAIGN WITH 4000 DIFFERENT CREATIVITIES
Wednesday 30 October, 2024The campaign enabled an increase in sales with a reduction in the cost per store visit and CPA
Ultimissima
MEME-MARKETING WITH UNAUTHORIZED IMAGE OF VIPS? THIS IS WHAT COMPANIES RISK
Tuesday 26 March, 2024The compensation amounts to what the interested party would have requested if he had authorized the exploitation of his image [...]
Primo Piano
SANREMO 2024: ‘SCANDAL’ OVER THE PUPA MAKE UP SPOT
Saturday 3 February, 2024After the Esselunga case, here is the Pupa-affair to wake up all media spotlight [...]
OVERTOURISM: SHORT-TERM RENTALS, ONE MONTH FROM THE LAW 40% B&B STILL OUTLAWED
Rodl & Partner: risk of a fine of up to 10.000 euros, for not exposed CIA or lack of 'SCIA' [...]
Wednesday 27 November, 2024THE TRADE DESK PRESENTS VENTURA, Os FOR STREAMING TV
The OS will bring important improvements for streaming advertising. Disney, Paramount, Tubi Media and Sonos positive about the innovations introduced [...]
Thursday 21 November, 2024TV STREAMING: 76% ITALIANS IN FAVOR OF ADVERTISING IN EXCHANGE FOR LOW-PRICE SUBSCRIPTIONS
The data emerges from a study conducted by The Trade Desk, leading global advertising technology platform and YouGov, international market research and data [...]
Tuesday 11 June, 2024MEME-MARKETING WITH UNAUTHORIZED IMAGE OF VIPS? THIS IS WHAT COMPANIES RISK
The compensation amounts to what the interested party would have requested if he had authorized the exploitation of his image [...]
Tuesday 26 March, 2024IKA 2024: THE TRADE DESK (NASDAQ:TTD) E’ “BEST COMPANY OF THE YEAR” IN ITALIA
The 25th Interactive Media Key Award, a historic Italian award in the advertising industry, has been awarded. [...]
Wednesday 17 April, 2024MEME-MARKETING WITH UNAUTHORIZED IMAGE OF VIPS? THIS IS WHAT COMPANIES RISK
The compensation amounts to what the interested party would have requested if he had authorized the exploitation of his image [...]
Tuesday 26 March, 2024SANREMO 2024: ‘SCANDAL’ OVER THE PUPA MAKE UP SPOT
After the Esselunga case, here is the Pupa-affair to wake up all media spotlight [...]
Saturday 3 February, 2024GLOBAL INNOVATION INDEX 2023. ITALY ONLY 26TH, DISTANT FROM THE G7
Manageritalia: “Improving the level of capital attraction of our companies”. Voltolina: “Let SMEs be the incubators of innovation” [...]
Wednesday 15 November, 2023TOTTI THE RETURN, A 100 MILLION DEAL ACCORDING TO COMMUNICATION EXPERTS
The advertiser Cesare Casiraghi and the spin doctor Davide Ciliberti regarding Pupone's 'crazy desire' of Francesco Totti [...]
Wednesday 30 October, 2024INVESTMENTS IN THE SOUTH-ITALY? FOR PRIVATE EQUITY THE INTEREST IS ZERO!
Voltolina (mid-cap investor) “Southern Italy with its SMEs is a potential gold mine for venture capital. Nope Ponte on Messina Sea! Instead, invest [...]
Thursday 5 September, 2024TWITTER AND POLITICAL ADVERTISING: ADVERTISERS OK, BUT FAIRNESS AND TRANSPARENCY IS GUARANTEED
(Italiano) "Io ritengo – spiega Davide Ciliberti di Purple & Noise PR – che i media privati per primi debbano darsi delle regole [...]
Wednesday 4 January, 2023PRICES: THE EXPERT: “IT’S EURO-EFFECT, THEY WILL NEVER COME BACK AS BEFORE”
"The crisis is endemic, we have everything but everything will be missing", says Fabio Zonta, Italy's leading procurement expert, author with Lorenzo Zacchetti [...]
Saturday 15 October, 2022