Archivio Tag Archivi: ' ufficio stampa'
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ETNA BIANCO ARRIGO DI CUSUMANO IS THE BEST WHITE WINE IN ITALY
Tuesday 28 October, 2025
Produced in only 3,899 bottles, it obtains the maximum possible score in the ranking of the L'Espresso Magazine 2026 Guide [...]
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WHEN PRIVATE FORGET THE (BRAND) EQUITY
Tuesday 28 October, 2025
by Davide Ciliberti | Investors and private equity firms often lack a culture of communication, having a limited, if not sometimes self-centered, vision of it. [...]
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THE CUSUMANO’S AD “THE REAL SOUL OF SICILY” LISTED IN THE LURZER’S ARCHIVE
Thursday 9 October, 2025
For going beyond traditional wine communication, revealing the soul of a region through just a few black and white shots: the true Sicily. [...]
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PR AND ‘DEGENERATIVE’ AI: 50% PROS ALSO USE IT TO WRITE PRESS RELEASES
Tuesday 13 May, 2025
(Italiano) ... e per “Ideare/brainstorming” (82%), “scrivere una prima bozza” (72%) o “rieditare un testo” (70%). Esperti: "uso non diventi abuso". Da una ricerca Muck Rack (2025) [...]
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AI? FAILED IN CREATIVITY ACCORDING TO ITALIAN COMMUNICATION TOP EXPERTS
Wednesday 5 March, 2025
Davide Ciliberti, (Purple & Noise PR) "that is, that artificial intelligence cannot replace creativity, or the human factor".91% use it but: "it can only 'generate', not 'create'" [...]
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THE TRADE DESK CLOSES 2024 AT 2.4 BILLION DOLLARS (+26%)
Thursday 13 February, 2025
Turnover up by +26% compared to the previous year, and a record 12 billion dollars spent on the platform. [...]
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AND THEY ARE 15… PURPLE & NOISE PR TURNS 15 YEARS
Friday 7 February, 2025
The PR and media relations agency founded by Davide Ciliberti turns 15 years! [...]
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THE TRADE DESK PRESENTS VENTURA, Os FOR STREAMING TV
Thursday 21 November, 2024
The OS will bring important improvements for streaming advertising. Disney, Paramount, Tubi Media and Sonos positive about the innovations introduced [...]
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TV STREAMING: 76% ITALIANS IN FAVOR OF ADVERTISING IN EXCHANGE FOR LOW-PRICE SUBSCRIPTIONS
Tuesday 11 June, 2024
The data emerges from a study conducted by The Trade Desk, leading global advertising technology platform and YouGov, international market research and data analyst company [...]
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IKA 2024: THE TRADE DESK (NASDAQ:TTD) E’ “BEST COMPANY OF THE YEAR” IN ITALIA
Wednesday 17 April, 2024
The 25th Interactive Media Key Award, a historic Italian award in the advertising industry, has been awarded. [...]
