WINE: FOR EXPERTS AND PRODUCERS, IT IS A MORE POWERFUL TOURIST MARKETING LEVER THAN FERRARI OR ‘MODA’
Sunday 12 April, 2026(Italiano) Antinori, Cusumano e Frescobaldi: “vino asset unico al mondo che promuove un’Italia di qualità”
GREENWASHING: AI HELPS FIND OUT CROOKY GREEN COMPANIES
Monday 26 January, 2026But the technology hasn’t been adopted yet in Italy. Codacons: “Maximum severity and fines against false green advertising”.
CUSUMANO: “EXTRAORDINARY HARVEST IN SICILY. TRUMP’S DUTIES? IN 2026 THEY WILL BE METABOLIZED BY THE GLOBAL MARKET”.
Wednesday 19 November, 2025“…and US importers will raise sales expectations, increasing imports of Italian wine.”
ETNA BIANCO ARRIGO DI CUSUMANO IS THE BEST WHITE WINE IN ITALY
Tuesday 28 October, 2025Produced in only 3,899 bottles, it obtains the maximum possible score in the ranking of the L’Espresso Magazine 2026 Guide
Ultimissima
THE CUSUMANO’S AD “THE REAL SOUL OF SICILY” LISTED IN THE LURZER’S ARCHIVE
Thursday 9 October, 2025For going beyond traditional wine communication, revealing the soul of a region through just a few black and white shots: the true Sicily. [...]
Primo Piano
“History is written by choices, not circumstances”
Wednesday 1 January, 2025Faced with the horror unfolding in the Middle East at Israeli hands, Purple & Noise stands with the citizens [...]
WINE: FOR EXPERTS AND PRODUCERS, IT IS A MORE POWERFUL TOURIST MARKETING LEVER THAN FERRARI OR ‘MODA’
(Italiano) Antinori, Cusumano e Frescobaldi: “vino asset unico al mondo che promuove un’Italia di qualità” [...]
Sunday 12 April, 2026
CUSUMANO: “EXTRAORDINARY HARVEST IN SICILY. TRUMP’S DUTIES? IN 2026 THEY WILL BE METABOLIZED BY THE GLOBAL MARKET”.
"...and US importers will raise sales expectations, increasing imports of Italian wine." [...]
Wednesday 19 November, 2025
ETNA BIANCO ARRIGO DI CUSUMANO IS THE BEST WHITE WINE IN ITALY
Produced in only 3,899 bottles, it obtains the maximum possible score in the ranking of the L'Espresso Magazine 2026 Guide [...]
Tuesday 28 October, 2025
THE CUSUMANO’S AD “THE REAL SOUL OF SICILY” LISTED IN THE LURZER’S ARCHIVE
For going beyond traditional wine communication, revealing the soul of a region through just a few black and white shots: the true Sicily. [...]
Thursday 9 October, 2025
GREENWASHING: AI HELPS FIND OUT CROOKY GREEN COMPANIES
But the technology hasn't been adopted yet in Italy. Codacons: "Maximum severity and fines against false green advertising". [...]
Monday 26 January, 2026
AND THEY ARE 15… PURPLE & NOISE PR TURNS 15 YEARS
The PR and media relations agency founded by Davide Ciliberti turns 15 years! [...]
Friday 7 February, 2025
“History is written by choices, not circumstances”
Faced with the horror unfolding in the Middle East at Israeli hands, Purple & Noise stands with the citizens and children of Gaza [...]
Wednesday 1 January, 2025
IKA 2024: THE TRADE DESK (NASDAQ:TTD) E’ “BEST COMPANY OF THE YEAR” IN ITALIA
The 25th Interactive Media Key Award, a historic Italian award in the advertising industry, has been awarded. [...]
Wednesday 17 April, 2024
WHEN PRIVATE FORGET THE (BRAND) EQUITY
by Davide Ciliberti | Investors and private equity firms often lack a culture of communication, having a limited, if not sometimes self-centered, vision [...]
Tuesday 28 October, 2025
PR AND ‘DEGENERATIVE’ AI: 50% PROS ALSO USE IT TO WRITE PRESS RELEASES
(Italiano) ... e per “Ideare/brainstorming” (82%), “scrivere una prima bozza” (72%) o “rieditare un testo” (70%). Esperti: "uso non diventi abuso". Da una [...]
Tuesday 13 May, 2025
AI? FAILED IN CREATIVITY ACCORDING TO ITALIAN COMMUNICATION TOP EXPERTS
Davide Ciliberti, (Purple & Noise PR) "that is, that artificial intelligence cannot replace creativity, or the human factor".91% use it but: "it can [...]
Wednesday 5 March, 2025
TOTTI THE RETURN, A 100 MILLION DEAL ACCORDING TO COMMUNICATION EXPERTS
The advertiser Cesare Casiraghi and the spin doctor Davide Ciliberti regarding Pupone's 'crazy desire' of Francesco Totti [...]
Wednesday 30 October, 2024In Altri Articoli
BREXIT, ENOGASTRONOMIC MADE IN ITALY IN DANGER?
February 13, 2020
OIL & ENERGY: INSURANCE COSTS TREND EXPECT TO DECREASE NEXT YEARS
February 27, 2010
LONDON IS THE MOST REPUTATED CITY IN THE WORLD
March 03, 2012
SOCIAL TV, TALKWALKER, AUGUST UNDER PIERO ANGELA (SUPERQUARK)
September 02, 2022
